Handsome Brook Farms
Let’s be real—what does “organic” even mean when it comes to eggs? Some organic eggs contain the same chemicals found in carpet, nail polish, and cleaning products. That’s not what you signed up for. With Handsome Brook Farms pasture-raised eggs, you get real, high-quality eggs without the hidden surprises. Eat confidently, knowing exactly what’s on your plate.
Partners: Eunice Pak & Regan Mathies
Social
This animated post would be shared on the HBF instagram account, encouraging conversation about Handsome Brook Farms and encourage consumers to learn about what they are consuming.
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Caption:
Would you put nail polish in your omelet? Neither would we. Switch to Handsome Brook Farm's pasture-raised eggs and taste the difference. Tag a friend who should too!
#NotHandsome #ChooseBetter #PastureRaisedEggs
This ad would work best in a magazine like Men’s health or the food network, where health conscious people are likely to browse.
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Body Copy:
These days, forever chemicals are showing up everywhere. And while they are useful in substances like firefighting foam, we believe there are places where they should never appear. Like conventional store-bought eggs that come t factory-raised chickens.
That’s why at Handsome Brook Farm, we do things differently. Our pasture-raised hens roam freely with over 108 sq. ft. of outdoor space, stretching their wings, foraging, and dust bathing—just as nature intended. And the eggs they lay? They’re free from GMOs, pesticides, antibiotics, and harmful chemicals.
When you choose Handsome Brook Farm, you’re choosing eggs from healthy, happy hens, resulting in eggs that are as clean as they are nutritious. It’s simple: real eggs should be just that, healthy and delicious.
Make the switch to eggs you can feel good about. Visit handsomebrookfarms.com today to learn more.
Outdoor
This ad would work best in a high traffic area like a bus/subway stop where people have downtime to read copy while they wait for their next train.
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This ad would be placed along highways near grocery stores where Handsome Brook Farms eggs are sold, so onlookers can make the switch during their next grocery run
Ps. the billboards would actually be fuzzy
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